Hey! I’m Victor Ferreira — a 35-year-old Brazilian art director and designer, passionate about art in all its wildly different forms.

​

I'm currently an Associate Creative Director at Energy BBDO in Chicago. Over the past 10+ years in advertising, I’ve developed a style that blends sharp art direction with design to create work that feels bold, crafted, and culturally connected. I’ve brought that mindset to brands like Jack Daniel’s, Coca-Cola, Samsung, Puma, Epic Games — and more recently, M&M’s.

​

With Jack Daniel’s, I helped build a global design system and launch campaigns that highlight the brand’s deep connection to music. Some of the projects I’ve led at Energy — like The Sound Studio and Gun Survivor Reviews — have landed on awards lists (Cannes, The One Show, etc.), but more importantly, they broke through. The Sound Studio turned a 60-year-old insurance brand into a TikTok favorite. And most recently, The Final Exam — a survival game inspired by school shootings — sparked global conversation and reached over 2 billion people in under a month.

​

Before moving to the U.S., I worked at some of Brazil’s top agencies: Cheil, Wunderman Thompson, Africa, and Talent Marcel. I helped Cheil win its first-ever Cannes Lion, brought Coca-Cola into the Afropunk world, and led socially driven campaigns for Samsung.

​

Along the way, I’ve mentored young creatives, taught art direction at Escola Cuca, and given talks and served on juries at festivals around the world. I love sharing what I’ve learned — and learning just as much from the people around me.

I hope you enjoy everything in this portfolio. I had a blast making it.

Have fun.

​

​

 

_
RECOGNITION/

​

-
CREATIVE.LIAISONS - ATTENDEE /2019//
-
YOUNG.LIONS.BRAZIL - DESIGN SHORTLIST /2021//
-

WAVE.FESTIVAL

​

Grand Prix: Design - 2019
Gold: Design - 2019
Silver: Design - 2019
Bronze: Brand Experience - 2019
Bronze: PR - 2019

​

-
CANNES.LIONS

​

Gold: Media Lions - 2022
Silver: Audio & Radio - 2024
Silver: Media Lions - 2020/21
Bronze: Audio & Radio - 2024
Bronze: Film Lions - 2022
Bronze: Health Lions - 2022
Shortlist: Audio & Radio - 2024
Shortlist: Entertainment for Music - 2024
Shortlist: Entertainment Lions - 2023
Shortlist: Entertainment Lions - 2023
Shortlist: Film Craft Lions - 2023
Shortlist: Social & Influencer - 2022
Shortlist: Social & Influencer - 2022
Shortlist: Social & Influencer - 2022
Shortlist: Brand Experience & Activation - 2022
Shortlist: Brand Experience & Activation - 2022
Shortlist: Design Lions - 2019

 

-
D&AD

​

Wood: Digital - 2023

 

-
LONDON FESTIVAL AWARDS (LIA)

​

Silver: Design - Sustainable Design - 2019
Silver: Package Design - Sustainable Packaging - 2019
Shortlist: Design - Direct Marketing - Consumer - 2019
Shortlist: Package Design - Promotional Packaging - 2019

 

-
EL.OJO.DE.IBEROAMÉRICA

​

Gold: Design - 2019
Silver: Media - Entertainment - 2021
Silver: Design - Digital Design - 2021
Silver: Digital - App Games Web - 2021
Silver: Sustentable - 2019
Silver: Brand Experience - 2019
Bronze: Content - 2022
Bronze: Content - Digital Platforms - 2021
Bronze: Content - Brand Experience - 2021
Bronze: Media - Digital Platforms & Social - 2021
Bronze: Media - Integrated Campaign - 2021
Bronze: Digital - User Experience - 2021
Bronze: Digital & Social - 2020
Bronze: Sustentable - 2020
Bronze: Media - 2020
Shortlist: Design - 2022
Shortlist: Direct - Digital Platforms - 2021
Shortlist: Direct - Brand Activation - 2021
Shortlist: Digital - Brand Content - 2021

 

-
CLIO.AWARDS

​

Gold: Social Media - 2023
Gold: Direct (Health) - 2023
Gold: Social Media (Health) - 2023
Silver: Direct - 2023
Silver: Public Relations - 2023
Silver: Public Relations - 2023
Silver: Film Craft (Health) - 2023
Silver: Social Media (Health) - 2023

BRONZE: MUSIC AWARDS - CONTENT & COLLABORATIONS - 2025

BRONZE: MUSIC AWARDS - CONTENT & COLLABORATIONS - 2025

BRONZE: MUSIC AWARDS - MARKETING, EXPERIENCE & ACTIVATION - 2025
Bronze: Direct - 2023
Bronze: Social Media - 2023

SHORTLIST: MUSIC AWARDS - CONTENT & COLLABORATIONS - 2025
Shortlist: Digital Mobile - 2023
Shortlist: Experience Activation - 2023
Shortlist: Film Craft - 2023

Shortlist: PR - 2019

 

-
THE.ONE.SHOW

​

Silver: Targeted Video/Online - 2023
Silver: Social Channel - 2023
Silver: Online & Mobile - 2023
Silver: Social Post - 2023
Silver: Low Budget - 2023
Bronze: Low Budget - 2023
Merit: Experiential & Immersive - 2024
Merit: Radio & Audio-first - 2024
Merit: Direct Marketing - 2023
Merit: Online Films & Video - 2023
Merit: Casting - 2023
Merit: Community Building - 2023
Merit: Online & Mobile - 2023
Shortlist: Sustainable Dev - 2023
Shortlist: Social Media - 2023
Shortlist: Interactive, Online & Mobile - 2023
Shortlist: Health & Wellness - 2023
Shortlist: Film & Video - 2023
Shortlist: Direct Marketing - 2023

 

-
CCSP

​

Gold: Design - 2022
Silver: Direct - 2022
Bronze: Art Direction - 2022
Shortlist: Education & Culture - 2021
Shortlist: Digital - 2021
Shortlist: Illustration - 2022
Yearbook: Photography - 2022
Yearbook: Branded Content - 2022

 

-
NEW.YORK.FESTIVALS

​

Gold: Package & Product Design - Products & Services - 2020
Bronze: Package & Product Design - Best Use - 2020
Finalist: Brand Design - Promotional Items - 2020
Shortlist: Activation & Engagement - Best Use - 2020
Shortlist: Avant-Garde Innovative - 2020

 

-
AD.STARS

​

Bronze: Public Service - Others - 2020
Shortlist: Use in Brand Experience - 2020
Shortlist: Media - Use of Media - 2020
Shortlist: Social & Influencer - Social Insight & Engagement - 2020

 

-
WINA.FESTIVAL

​

Grand Prix: Promo Activation - 2021
Grand Prix: Better World - 2021
Gold: Media - 2021
Silver: Content - 2021