COCA-COLA TRANSFORMED ITS ICONIC GLASS BOTTLE INTO A POWERFUL EMBLEM. JUST LIKE BOTTLES WERE ONCE USED AS A SYMBOL OF REVOLUTION, THESE LOVE BOTTLES HELPED SPREAD THE POWER OF BLACK LOVE AT THE BIGGEST BLACK CULTURE FESTIVAL IN THE WORLD.

WE SENT LOVE BOTTLES TO THE PUBLIC BEFORE THE EVENT AND PEOPLE USED THE FABRIC AS AN ACCESSORY, PORTRAYING DURING THE FESTIVAL THE MANY VERSIONS OF BLACK LOVE AND THEIR EMPOWERING NATURE.